Ethically made to last since 2001
Fast and easy home delivery
Seamless return process
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YOU'VE FOUND YOURSELF REGENERATIVE COTTON JEANS, HOORAY!
By wearing these jeans, you're helping to regenerate our soil. Regenerative farming makes the balance of the ecosystem the goal. By limiting disruptions to the ecosystem and increasing organic matter, we regenerate the land. Making cotton farming future- and climate change-proof!
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The benefits
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Increasing organic matter
In regenerative farming, the focus is on increasing organic matter and balancing soil nutrients. Conventional farming depletes our soils, but regenerative farming can reverse this process.
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Battling climate change
Regenerative farming captures carbon in organic matter, potentially even becoming carbon-positive. Plus, by building resilient ecosystems, the land is more resistant to climate change disasters such as droughts or heavy rain.
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Improving biodiversity
A balanced ecosystem needs to be full of life. Regenerative farming practices increase biodiversity, especially microorganisms in the soil, which have an important role in the plant's health.