Every piece of clothing is the result of time, effort, and a lot of resources. Every day you’re unconsciously carrying thousands of litres of water and a lot of kWh around your body. Pretty heavy if you ask us. To reduce this heaviness, you can do one really simple thing. Make sure that your clothing is worn as much and as long as you can. End-of-life scenarios in the fashion industry could be reusing a piece of clothing or recycling fibres. Unfortunately, clothing can also end up in landfills. To reach circularity, we must bear the responsibility of where our clothes end up, even if they're worn to tear.