Organic cotton

Our journey started in 2000 in Peru, South America. The founders of Kuyichi – NGO Solidaridad – were exploring the cotton industry in Peru and where shocked by the pollution and poverty they saw. The alternative was organic cotton. Without the use of toxic chemicals, and with a better life for cotton farmers. The most commonly […]

New supplier Soorty

A brand new Kuyichi collection is coming soon. This collection is made by our new supplier Soorty. Soorty is a manufacturer of denim garments, established in 1983 and located in Pakistan. Soorty is a leading company when it comes to sustainability and innovation. They are a big company who work for several – denim – brands with […]

Underwaterproject – Think about plastic

“The biggest threat to this planet is the belief that someone else will save it” The oceans are said to be under an unprecedented threat as never before with pollution, overfishing and the effect of climate change severely damaging the health of our oceans. The importance of a clean and vital ocean for us is […]

Floortje Dessing launches KUYICHI store in Den Bosch (NL)

Floortje Dessing, co-owner of fair fashion store Nukuhiva launches a new fashion store in city centre Den Bosch dedicated to KUYICHI jeans. KUYICHI had always been a valuable asset tot the Nukuhiva stores, when the brand ran into financial trouble earlier this year. Floortje and her associates Peter Schuitema and Guido Keff initiated a rescue […]

Just an ordinary wonderful Friday

BLACK FRIDAY Our inbox is flooded with Black Friday emails. Black Friday Sale 60% off – €3 Deals – up to 70% off – This weekend only Black Friday collection from €4,99 – Sale up to 80% off. Traditionally, today is Black Friday — the day after Thanksgiving when mass holiday shopping kicks off. Brands […]