Why GOTS is the organic champion

There are lots of reasons why we choose organic over conventional cotton. To put it simply: it’s the better way. The most significant impact lies in the fact that organic cotton is grown without using chemical fertilizers, pesticides and insecticides. Conventional cotton contaminates the soil and causes polluted groundwater – also called grey water – disrupting the ecosystem and local communities that rely on it.

Organic cotton has other major benefits as well, like a lower carbon footprint and lower water usage through better water management. Last but not least organic cotton is grown from non-genetically modified seeds (GM). This means farmers can control their own businesses and don’t have to buy over-expensive seeds that rely on pesticides to grow. When you look impact-wise, it’s a no-brainer that organic is the way to go. But how can you be sure that all these criteria are being met? Let’s take you through three of the most well-known certifications.


To wrap it all up. There are significant differences when it comes to these certifications. If it were a competition, GOTS would definitely be the winner. We love that we work with so many good suppliers that put in the effort to improve their own facilities and the products that they make. Making it possible for us to offer more and more products that are fully certified. Not all of our products are, but our cotton always is GOTS certified!

Production of Better Cotton is now around 30% of all production worldwide. Organic cotton still makes up less than 1% of the total. We’re proud to be part of this small percentage. However, there is still a long way to go until organic will become the standard.

To get there, we have to put in a joint effort, in which you play a big role. You become part of the organic revolution by buying products with certified organic cotton! Use your own impact for the better.

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