About the end-of-life of your pure goods

Every piece of clothing is the result of time, effort, and a lot of resources. Every day you’re unconsciously carrying thousands of litres of water and a lot of kWh around your body. Pretty heavy if you ask us. To reduce this heaviness, you can do one really simple thing. Make sure that your clothing is worn as much and as long as you can. End-of-life scenarios in the fashion industry could be reusing a piece of clothing or recycling fibres. Unfortunately, clothing can also end up in landfills. To reach circularity, we must bear the responsibility of where our clothes end up, even if they're worn to tear.

Save your clothes from a landfill

One of the big problems of our current fashion industry is the big pile of unused and discarded clothing. About ⅓ of the clothing produced is never sold, not even in the sale. On top of that, 73% of all - used or unused - clothing is burned or ends up in a landfill. 

By thinking circularly, we can work towards an industry that the earth can handle. With your help, we will make fashion circular!

KUYICHI X INDIGO RAVENS

In the Green UP warehouse in Utrecht, you will find a Kuyichi x Indigo Ravens shop where you can hand in your used Kuyichi jeans. Petra van de Laar from Indigo Ravens creates the most beautiful, unique pieces from Kuyichi denim by collecting, upcycling, and selling the reworked denim collection. Read more

Trends are Circular give-back program

We launched a give-back program that allows you to keep fashion in rotation by returning your worn Kuyichi items in exchange for a store credit. Your worn items will be carefully repaired, refurbished, and sold again by us. This gives them a new life and keeps them out of landfills.

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End-of-life possibilities for non-Kuyichi items

Even though you can only give back true Kuyichi originals, it doesn’t mean that other denim or garments don’t deserve a second life. This also holds for Kuyichi garments that don’t fall under the proposed item categories in our give-back program, like T-shirts and accessories. We'll tell you what to do with them!

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Pass it forward

Go old-school and pass your old garments forward to a family member or a friend. It feels good to see other people enjoy your ‘old’ clothing. 

Have you just decluttered your closet? Organise a clothing swap, get together with your loved ones, and update your wardrobe without paying a dime. You can also go to an organised clothing swap.

Sell it forward

Sell it to somebody you don’t know! There are a lot of possibilities to sell your old clothing. Try using a second-hand platform, such as Vinted, Vestiaire Collective, Sellpy, Depop, The Next Closet or any of the (local) platforms we’re not - yet - familiar with. Sell them forward and earn something at the same time. You can also consider donating it to a charity or your local thrift shop if it is still suitable to wear.

Dispose correctly

Simply put, take it to the textiles bin. Throwing textiles away with your regular garbage makes it close to impossible to recycle or repurpose them. Instead, it ends up in a landfill or gets burned. More than 50%, unfortunately, still end up in the regular trash. Even if it is full of holes or completely worn out, dispose of it correctly in a textiles bin. Because for everything can be found a purpose.

https://a.storyblok.com/f/180781/2362x1182/1c3d5fd432/white_responsible-icons-pass-it-forward.png
https://a.storyblok.com/f/180781/2362x1182/1c3d5fd432/white_responsible-icons-pass-it-forward.png

Pass it forward

Go old-school and pass your old garments forward to a family member or a friend. It feels good to see other people enjoy your ‘old’ clothing. 

Have you just decluttered your closet? Organise a clothing swap, get together with your loved ones, and update your wardrobe without paying a dime.

https://a.storyblok.com/f/180781/1772x1772/d796d84b62/white_responsible-icons-reward.png
https://a.storyblok.com/f/180781/1772x1772/d796d84b62/white_responsible-icons-reward.png

sell it forward

Sell it to somebody you don’t know! There are a lot of possibilities to sell your old clothing. Try using a second-hand platform, such as Vinted, Vestiaire Collective, Sellpy, Depop, The Next Closet, or any of the (local) platforms we’re not - yet - familiar with. Sell them forward and earn something at the same time. You can also consider donating it to a charity or your local thrift shop if it is still suitable to wear.

https://a.storyblok.com/f/180781/2366x1183/7660c0b25a/white_responsible-icons-dispose-correctly.png
https://a.storyblok.com/f/180781/2366x1183/7660c0b25a/white_responsible-icons-dispose-correctly.png

dispose correctly

Simply put, take it to the textiles bin. Throwing textiles away with your regular garbage makes it close to impossible to recycle or repurpose them. Instead, it ends up in a landfill or gets burned. More than 50%, unfortunately, still end up in the regular trash. Even if it is full of holes or completely worn out, dispose of it correctly in a textiles bin. Because for everything can be found a purpose.

Ethically made to last since 2001
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