Fashion trends may change over the seasons, but they always return. From the preppy look in the '60s, the flower power from the '70s, to denim-on-denim in the '80s, and the grunge look from the '90s. With our 'Trends are Circular' campaign, we show you that all these trends are worn again nowadays. If you've stopped wearing your Kuyichi items, someone else can still enjoy them. That is why we want to give 'unsellable' and previously worn Kuyichi items a second chance. You receive store credit for your old pieces. We repair, refurbish, and resell your worn Kuyichi items to be loved again. Because garments that remain unworn are one of the bigger challenges of circularity. Trends are Circular, your Kuyichi items can be too!

Closing the loop

At Kuyichi, we believe we are responsible for what happens to our clothes once we no longer want or can use them, even if they are worn to tear. That's why we launched the Trends are Circular give-back program to give our clothing a second life and prevent them from ending up in landfills. With your support, we will make fashion circular! Because unworn clothes are one of the bigger challenges of circularity. By thinking circularly, we can work towards an industry that the earth can handle.